Reporting to the Head of Digital Strategy, you will have a range of duties which will include thefollowing:
To learn and develop digital skills that will be used in implementing digital solutions for clients
To develop direct experience in the following digital channels - SEO, PPC, social ads, e-mail marketing, re-marketing and conversion optimisation
To develop a comprehensive understanding of all digital solutions at PM, including video, socialcontent, creative design and how these work with digital channels
To be directed in your day to day activities by the Head of Digital & Strategy whilst supporting other Digital team members
To support the production of regular client KPI reports - Google Analytics, Google Data Studio -to provide insights on the digital performance of clients
To undertake research into the technical SEO of requirements for clients, including AdWords and key word research
To undertake minor development work in digital marketing activities including creation of e-marketing templates and the like
Any additional adhoc duties required by the marketing team
Training:Training will be delivered from the EMA training hub in central Derby. (2 Siddals Rd, Derby DE1 2PW) Training will take place in person and will last around 17 months.Training Outcome:A full-time role is available for hard-working apprentices who can demonstrate competence in the role.Employer Description:Creative, smart and innovative, we are the award-winning, full-service marketing agency that drives
results. Specialising in in e-commerce, digital marketing, creative design, content and video
production, our full team of in-house experts create the bespoke solutions that achieve goals.
Combining creativity with technical expertise, we deliver the leading solutions targeted to your
customersWorking Hours :Monday - Friday, 9.00am till 5.30pm (1-hour lunch).Skills: Communication skills,IT skills,Attention to detail,Analytical skills,Logical,Team working,Creative....Read more...
1. Campaigns & Social Initiatives
Plan and deliver campaigns around social responsibility, inclusiveness, and diversity, including our apprenticeship programme and company culture.
Create engaging posts and visuals for LinkedIn, website, and internal updates showing what we do and who we support.Gather stories, quotes, and photos from staff or partners for campaign use.
2. CRM & Contact Management
Add new users, leads, and contacts into the CRM system.Review our existing CRM contact list — check that each entry is accurate, up to date, and correctly categorised.
Research existing contacts to confirm their roles and identify whether they are key decision-makers or influencers within their organisation.
Research and identify new contacts at NHS Trusts, Colleges, and commercial sites where we don’t yet have strong links.
Keep all contact data clean, structured, and properly tagged for campaigns and follow-ups.
Prepare short summaries or reports highlighting which contacts should be prioritised for outreach or meetings.
3. Customer & Prospect Outreach
Assist with email introductions and outreach to NHS, education, and commercial contacts.
Run customer satisfaction surveys and help collect feedback for improvements.
Try to book meetings or demonstrations with existing and potential customers.
4. Digital Marketing & Analytics
Use Google Analytics to monitor website traffic, visitor behaviour, and performance of pages.
Identify what content performs best and report on monthly trends.
Carry out keyword research to find the most relevant search terms for our services.
Use Google Ads (AdWords) to check pricing, competition, and keyword effectiveness.
Suggest and help implement SEO improvements (titles, metadata, internal links, etc.).
Prepare short monthly summaries showing campaign results and website traffic changes.
5. Competitor Research & Analysis
Identify our main competitors in access control, software integration, and security tech.
Review their marketing activity — website content, social media posts, advertising tone, visual style, and messaging.
Note what they do well and where we can differentiate or improve.Summarise their product offerings and positioning (e.g. pricing, features, partnerships).
Create a simple competitor comparison sheet showing key strengths, weaknesses, and marketing tactics.
6. Content & Communication
Write and schedule LinkedIn posts, website updates, and short case studies.
Maintain website content (news, projects, team pages, blog).
Collect and edit client testimonials, images, and stories for use in marketing material.
7. Events & Engagement
Research industry awards, publications, or directories for possible entry or coverage.
Research Events that may be good for us to attended but not exhibit at.
8. Reporting & General Support
Maintain a marketing calendar of campaigns, posts, and deadlines.
Track and summarise social, web, and CRM metrics.
Assist in preparing short reports or presentations for management updates.
Support with ad-hoc research, content creation, or marketing admin as required.
Training:Multi-Channel Marketer Level 3 Apprenticeship StandardYou will also receive full training and support from the Just IT Apprenticeship Team to increase your skillsTraining Outcome:Potential full-time position for the right candidate after completion of the apprenticeship.Employer Description:At Auxilium, we are passionate about seamless data integration for access control systems. We strive to provide efficient and reliable solutions to our clients.
Our cutting-edge ID card production and management system ensures top-notch security.Working Hours :Monday to Friday 9am to 5pmSkills: Communication skills,IT skills,Attention to detail,Organisation skills,Customer care skills,Problem solving skills,Presentation skills,Administrative skills,Number skills,Analytical skills,Team working,Creative,Initiative....Read more...
